Most people would agree that the blogosphere is constantly evolving. We are no longer looking for one resource for all our content needs, but rather multiple sources offering up expertise in a specific area.
As a leader in the content marketing space has said, “Blog consumption is a mixtape not an album.”
-Jay Baer, Convince & Convert
To gain insight as to what’s popular, we crowdsourced our colleagues at Off Madison Ave asking their favorite blog and why. This list is in no particular order.
1. Copyranter
We all know there’s a lot of bad advertising. Writer, Mark Duffy, holds nothing back, providing readers with his honest and experienced opinion. For a full understanding of ads, good or bad, this is the place to look.
Straightforward and to the point. Pollack PR keeps it industry related, providing readers with its take on what makes public relations best practices.
3. Copyblogger
Content marketing? Check. SEO copywriting? Check. Learn to grow your audiences and keep them engaged with this thought provoking blog. This is your one-stop shop for all things content marketing.
As a well-practiced speaker at some of the largest social media conferences, Peg is passionate about inspiring people to become social media enthusiasts. For colorful and positive reads about all things social, this is your spot.
Pass on this one if the world of coding and web development isn’t your cup of tea. This developer humor blog is centered on the daily life of a developer and his or her coding horror stories and mishaps.
Gather Content is a web content management and collaboration platform that always provides useful information about content writing, content strategy and the intersection with user experience.
Three advertising ladies give people the option to work or to play, tailoring their stories based on the reader’s choice on the home page. To work or to play, is that even a question?
8. Nir & Far
With a tagline of “Business, Behavior, and the Brain,” this blog goes deep. Nir Eyal comes from video game development and advertising, and decided to follow his passion. This blog explores the intersection of psychology and technology in all aspects of business.
9. Dooce
The author of this blog tackles a broad range of topics from fashion and music to parenting and social issues. And, she does it all in a voice and tone that is smart, funny and refreshingly honest.
10. Nuts About Southwest Airlines
Airlines don’t typically create a warm and fuzzy feeling inside. But after you’ve read Southwest’s blog, you’ll feel the pride they take in their employees and customers. If you’re struggling with how to show your employees some love, maybe this one is for you.
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